Privacy & GDPR
Your data, handled with the same care as our horses.
Plain-language summary of what this website collects, why, for how long, and the rights you have under the General Data Protection Regulation. Last updated July 2026.
Who we are
Ballypatrick Auctions is operated by GBBS International Limited, Ballypatrick, Thurles, County Tipperary, Ireland (CRO 547549). We are the data controller for this website. Contact: olgadoyle@gbbsinternational.ie.
What we collect and why
Contact form, lot enquiries, watch list and catalogue alerts: your name, e-mail and message so we can answer you and send the alert you asked for (legal basis: performance of a contract / your request). Website analytics: the pages you visit, taps and scroll depth, device type, language, referring site, approximate location (country, city) and internet provider derived from your IP address, plus your IP address itself for security and bot filtering (legal basis: your consent, given through the banner). Admin accounts: e-mail, name and a log of admin actions (legal basis: legitimate interest in securing the site).
Cookies and local storage
We do not set tracking cookies. Your browser stores a few values locally: your language choice, your watch list, your privacy choice, and, if you accept analytics, a random session id that lives only until you close the tab. The bidding platform (bid.ballypatrickauctions.com, operated by ClipMyHorse.TV) has its own privacy policy.
Analytics in detail
Analytics is cookieless and only starts after you press Accept. We use it to see which horses and pages hold attention and to improve the site. Location is resolved from the IP address by a lookup service (ip-api.com) and cached on our server; the IP itself is not shared with advertising networks and we run no advertising or cross-site tracking. You can withdraw consent at any time with the button below.
Retention
Analytics records are deleted automatically after 12 months. Contact messages and enquiries are kept while we deal with them and for up to 24 months afterwards. Watch list and catalogue alert e-mails are kept until you unsubscribe or 12 months after the auction they relate to.
Sharing
Data is processed on servers in the EU/EEA by our hosting provider. E-mail is delivered through Microsoft 365. We do not sell personal data and do not share it with third parties other than processors acting on our instructions, or where the law requires.
Your rights
Under the GDPR you may access, correct, erase or export your data, restrict or object to processing, and withdraw consent at any time. Write to olgadoyle@gbbsinternational.ie and we will respond within one month. You may also complain to the Irish Data Protection Commission (dataprotection.ie).
